I plan and produce the actual posts, graphics, captions and short-form video scripts your channels need, built around a consistent visual identity rather than one-off pieces.
Posts and captions produced in batches so posting never depends on same-day inspiration.
Scripts and shot outlines for Reels and short-form video included in the batch.
A recognisable set of templates and style applied across every piece.
Inconsistent content usually comes down to no repeatable system for producing it, not a lack of ideas.
The Common Problem
My Approach
Batch production and repurposing get more usable content out of the same amount of planning time.
Batched content production means posting never depends on finding an idea the same day.
Consistent templates and style so your content is identifiable at a glance.
Every caption written to support a specific goal, not just filler text under an image.
One idea repurposed across formats instead of treating each post as a separate task.
What's actually covered in a content creation engagement.
A consistent set of design templates for feed posts, carousels and Stories.
Captions written with a clear purpose and consistent brand voice.
Scripts and shot outlines for Reels and short-form video content.
Turning one core idea into multiple content pieces across formats.
What you get from a content creation engagement.
| Deliverable Item | Technical Description | Format & Output |
|---|---|---|
|
Content Audit
|
Review of current content style, formats and performance
|
Interactive Report |
|
Visual Template Set
|
Branded templates for feed posts, carousels and Stories
|
Design Files |
|
Caption Bank
|
Written captions matched to each planned post
|
Editable Document |
|
Video Scripts
|
Scripts and shot outlines for short-form video content
|
Editable Document |
|
Monthly Content Batch
|
A full batch of ready-to-post content for the month
|
Delivered Files |
What typically changes once content production runs on a repeatable batch system.
The core areas addressed in every content batch.
Answer The Public
Chatbot
Google Ads
Google Analytics
Google Business
HubSpot
MapRank
Semrush
Site Search
WordPress
Ahrefs
Copyleaks
MS Clarity
Jasper
HotJar
Writesonic
Zapier
Screaming Frog
ChatGPT Prompt Engg
MailChimp
Canva
Clearscope
Answer The Public
Chatbot
Google Ads
Google Analytics
Google Business
HubSpot
MapRank
Semrush
Site Search
WordPress
Ahrefs
Copyleaks
MS Clarity
Jasper
HotJar
Writesonic
Zapier
Screaming Frog
ChatGPT Prompt Engg
MailChimp
Canva
Clearscope
A batch production cycle rather than one-off requests.
Expertise across industry-standard SEO tools, crawl analyzers, and search performance platforms.
Scripts and shot outlines are included. Filming and editing can be scoped separately or handled by your team using the provided direction.
Yes, existing brand guidelines and assets are used as the starting point. Where none exist, a simple style system is created first.
This depends on your posting frequency and platform mix, and is scoped specifically during the initial planning conversation.
Content is delivered ready to post. Scheduling and posting can be handled separately under the social media management service.
As a monthly package based on volume and formats needed, or a one-off fee for a template and style system setup.
A set of feed graphics, Story templates, written captions and any agreed video scripts, organised and handed off ready for scheduling.
Yes, assets are sized and adapted for each platform's specifications rather than a single format stretched across all of them.
Yes, caption tone and language are matched to how your actual audience communicates and engages.
Typically one batch cycle ahead, so there's always a buffer of ready-to-post content rather than scrambling close to a publish date.
Yes, creative produced here can feed directly into the Meta Ads or LinkedIn Advertising services for paid placements.